Which one do I choose?
Xmails or MailChimp or GetResponse?
A couple of years back, after submitting this question on some excellent Facebook groups, I got a few crazy answers from multiple people that all swore their Email Service Provider (ESP) was the best.
After getting hundreds of different replies from asking the above question, I decided just to try them all on my own and’figure it out.’
Now, I don’t recommend you do that because switching between email services can be costly and truly time-consuming. It can also require you to receive your already earned subscribers to need to re-subscribe.
But, I do want you to learn from my mistakes so you don’t need to waste all the time and effort that I did just to eventually find the one which works.
In this article, we’re going to perform a complete Xmails vs. MailChimp vs. GetResponse review. Although these three email providers aren’t the only games in town, they are typically referred to as the top three among most authors.
Selecting your email autoresponder service is a critical step, so be certain you understand all the differences between them, otherwise, after a while of using one, you are going to suffer from the mistake and feel as if your hard earned email list is being held for ransom by your service provider.
In This Article, You Will Learn:
MailChimp vs. Xmails vs. GetResponse: comparisons and differences
As soon as you’ve selected the ESP that suits your needs, it is time to level up your email list with the ideal pop-ups and tools that will help you collect them. Fortunately I have already written a post just for you which will be posted on Kindlepreneur in a couple of weeks.
What Do Email Service Providers Really Do?
Email Service Providers go by many names such as autoresponder services, email marketing services, email list builders, etc.. .
But they are not your normal email, such as Gmail, Yahoo or — heaven forbid — AOL mail. Your Email Service Provider allows you to go way beyond just sending and receiving email.
So, just what does an email autoresponder service do that makes it such a valuable tool for all kinds of marketers?
Provides you with programming code so that you can collect the emails easily on the internet
- Allows you to create email collection optins
- Gives you amazing templates to Construct breath-taking newsletters to your readers
Provides autoresponse so that emails are sent immediately upon somebody doing something (such as joining your list)
Selecting an Email Service is like picking a spouse. Choose wisely or else you’re stuck!Click To Tweet
And a number of other things. The point is, if you want to collect emails from your readers or fans, you need to get an email marketing provider like Xmails, Mailchimp or Getresponse.
1 thing I love most about these three is that their 100% risk-free guarantees.
Xmails and Getresponse provide a 30-day, no questions asked, money back guarantee…that is fine. You can do what I did: sign up, give it a whirl, and move on to another without dropping a dime.
MailChimp, on the other hand, offers a sneaky little incentive…they offer the service free of charge until you reach 2000 subscribers. Also, with their free plan, you can’t use some of the most important attributes like autoresponders (necessary if you would like to give your fans a gift for connecting your email list). Basically, they lure you in on the”free” account, and once you get comfortable with them and construct a viable list, they start charging, and you’re stuck.
Why haven’t the other services caught on to this little trick and offered the same?
Later on, however, you will find out why going after the free MailChimp account isn’t the best idea in the long term.
But before we get into this and the comparisons of the three services, I wish to be upfront with you. Lots of the links below are affiliate links, but don’t worry, clicking on them will not cost you anything additional.
Actually, you’ll get a good deal more by getting your account through my link.
If you click on some of my affiliate links and send me a copy of your receipt or signup, I will send you my Professional Mail Marketer’s Guide to Establishing the email service and do a 1-hour consultation on your email strategy with the service that wins this battle.
And there actually is a clear winner, even if your friend swears by a different one. Just wait and see because the quantifiable data does not lie.
Characteristics: Xmails vs. Mailchimp vs. GetResponse
Let us start this comparison by looking at what each one offers as compared to others.
Above, we discussed what a simple function of an Email Marketing Service does, but as you can see from the chart below, a number of them do more and provide you with more options — which can be super-critical in effective email marketing.
Now, as you can see, some of the advice above is subjective. It’s based on things I noticed while I was using their services, and not something quantifiable.
But don’t worry, I’ll explain my reasoning after and will break down each one.
WINNER: GetResponse — clearly has the most to offer from the three
Pricing: GetResponse vs. Xmails vs. MailChimp
The purchase price of a monthly service can be among the main factors for most authors. But before we leap into comparing the numbers, I will tell you that putting together the below chart was quite challenging.
The two GetResponse and Xmails have nearly the exact same pay structure. You get a large range of email signups before you have a jump in price. However, GetResponse always defeats Xmails in cheapness.
But, MailChimp’s cost structure functions in tiny little increments for every step. But every month you may find yourself adding more and more cash. This makes it harder to budget and would drive my accountant — aka my wife — nuts!
Number of Email Contacts Xmails MailChimp GetResponse
- 1,500 No $20 $25
- 25,000 $149 $150 $145
One trap that many new individuals run into is that they see Mailchimp’s free starter set and signup for them. It’s true that Mailchimp has a free version, BUT, that free version does not include the autoresponder capability — which is uber important if you would like to provide an optin gift (something to lure people to signup for your list). Plus, you will miss out on a good deal more.
However, I will say, this is a crazy good strategy by MailChimp. People today see”free” and immediately jump onto it and disregard the others. Then after building enough followers, they get comfortable with their services and start paying for them, even though they more costly and have less to offer…just something to consider.
You could even switch and migrate your list to another provider down the road, but I will tell you, it’s not pretty, and you drop a good deal of your hard work and analytics. Also, oftentimes, you will need to get your already-developed list to reconfirm or else you will lose them…and that is huge!
As you can see, GetResponse is clearly less expensive than the rest in just about every category. Although it is not by much, do remember that these are monthly charges. Therefore, it adds up over time.
WINNER: GetResponse — It is cheaper and has a simpler pay scale
I really can’t give a grade on this because every one should win a category.
Xmails’s analytics platform provides the most data of the three. Now, this is a good thing and a bad thing. The fantastic news is these super techy guys, or number crunchers out there LOVE alternatives.
Chock full of unique data sets, you can swim in those amounts for hours and create reports that are more detailed.
However, on the other side of the spectrum, Mailchimp’s reports are fairly streamlined and don’t offer as many choices as Xmails. Even though you can’t get the juicy analytic data that Xmails provides, at least, Mailchimp is easy to comprehend.
So those of you who fear the numbers and math graphs, Mailchimp is top.
Finally, as if there were a Goldie Locks syndrome, GetResponse sits right in the middle holding more options than Mailchimp but less clutter than Xmails. It’s easier to consume than Xmails, but a step up from Mailchimp.
So, this one takes the cake for those who want better data but do not want to get bogged down in the weeds and have a steeper learning curve.
WINNER: Tie Between All Three — since it depends on what you prefer: simpler, more info, or in-between.
Deliverability: Getresponse vs. Xmails vs. Mailchimp
Email platforms like Gmail and Yahoo have worked really tough to try to discriminate mass emails and set the bad ones in the SPAM folder. Good on them, because this has helped to stop scammers and hackers from hurting innocent people.
However, this selectivity can cause many of your legitimate emails to never get to the people who signed up for them. Ouch!
So how do Gmail, Yahoo, and others decide what to send to your inbox and what stick into your spam box? The reputation of your Email Autoresponder Service…that’s what. Now there are other factors involved, but having a spammy sender (ESP) resembles a one-way ticket to Spam Folder City.
Here the Xmails vs. MailChimp vs. Getresponse game is pretty even because they’re three of the best in the industry. However, one of these has a dark secret…
A couple of years back, MailChimp had very poor deliverability, and their customers discovered a high rate of the mails had bounce backs or were placed in the SPAM folder immediately, which kills your engagement.
So to combat this, MailChimp made a link blacklist that generally doesn’t like affiliate links in the emails.
Now, they don’t prohibit all affiliate links in your emails completely, however, you’ll find many marketplaces are no-no’s, and you could get your entire account shut down for simply attempting to send an affiliate link to your readers.
WINNER: GetResponse and Xmails — Sorry MailChimp. I like the ability to use the affiliate links of my own choosing, but keep up the good fight!
In all honestly, I can not really tell the difference between them. They all appear to have hundreds of pretty neat templates and since the number of templates each provides changes each week, I can’t even provide you an adequate number so as to compare them.
The key is that each of these provide”drag and drop” capability, making so that anyone can design a custom template with no significant background in programming or design.
Signup forms are the little doodads that show up in sidebars or articles and permit you to signup for somebody’s email list. Personally, I use specialized software to create mine, but for most, having an email service that offers incredible Signup Form templates and layouts, is vital.
Now, previously, Mailchimp had won this battle with the better-looking signup form templates.
However, just lately, GetResponse just launched their new beta signup forms that are better-looking and allow greater customization. Also, they now include drag-and-drop capability and as many areas as MailChimp….Discount Double Check!
WINNER: GetResponse — Templates are on par, but you can’t beat the drag-and-drop customization of a signup form. I like the ability to make my signup forms unique and fit the look of my website, do not you?
The Champion: GetResponse
So, let’s examine the facts as to why GetResponse provides the significant beat down. Get Response excelled in:
- Signup Forms
- Not too complex, but does not skimp on analytics
Besides the technical aspects of the service in this GetResponse review, they also offer other intangibles that really set them apart. For instance, their customer service is out of this world. I’m literally in touch with their staff all the time.
Kindlepreneur-GetResponse-ReviewTo give you a quick example, I saw them post a picture with their Get Response doll and tweeted”How can I get one of these?” The next thing you know, they sent me one free in the mail! Beyond that, they’ve reached me out with hints and suggestions on how to optimize my personal email campaigns.
There’s nothing like having a team of experts behind you, who really want to see you succeed and actually spend the time to help you along the way. P.S.: Their technical experts are super knowledgeable and speak English as their main language…which is nice.
Another invaluable thing which I discovered from this GetResponse review is that they have always been the first to adapt and change with the times. They had been the first to create responsive emails (matches your cell phone display ) and the first to make drag-and-drop signup forms.
Simple. They are quick to adapt, and you won’t have to wait for your ceremony to catch up like the others. Also, they are always attempting to improve. I like that a lot.
Don’t forget to send me a copy of your signup/receipt if you do decide GetResponse is for you. I’ll send you my Professional’s Email Marketing Guide that will help you:
Setup GetResponse for Success
Show you the optimal level of autoresponders and email
And much more
AND a 1-hour email plan consultation so you make the most with your series.
All for free, when you signup with my connection.
They also understand the email marketing space through and through. Their blog is an exceptional resource on optimizing your campaigns and truly getting the most of their service. The free eBook by Joanna Wiebe is a great place to start.
On a last note, they integrate with services like, JVZoo, meaning anytime somebody buys one of my goods through JVZoo, their email is automatically added to my list. This is a really beneficial service for writers who increase their income by recommending affiliate products, such as myself. It’s a tactic I will go into later on Kindlepreneur.
GetResponse goes beyond simple applications; they truly take the opportunity to construct a relationship with you. And that my friends is why GetResponse is my hands-down favorite email autoresponder.